What is Personal Branding?
According to Cape Town’s Personal Branding expert (pictured above), personal branding is what people say about you when you’re not in the room. It’s your reputation, what you’re known for, how you make people feel, and how people explain to others what you can improve or solve. It’s the things that make you memorable enough to others that will lead to them referring you to their contacts.
Having a personal branding is deciding to get intentional about managing your reputation.
Get intentional about your Personal Brand?
We can’t control what people ultimately think of us, but we can certainly influence it. By the way you conduct yourself, your business, and how you present yourself, both in your personal appearance, but also how you present your business.
Personal Branding is the whole package – Who you are. Why you do what you do. What you do. How you can help your clients. Where you conduct your business.
Let me tell the visual story of your brand…
As well as your gorgeous head shot, let props, objects and maybe even your products explain what you do and how you do it. Show your clients why you do what you do and how happy it makes you and your past clients.
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View Past Personal Branding Shoots
Wardrobe Styling by Tracy Gold
Wardrobe Styling Optional Extra
You can use this opportunity to update your professional look far beyond the photo shoot, ensuring that the image you will portray in your photo is consistent with your day to day look. I have partnered up with renowned stylist, designer and fashion columnist, Tracy Gold to provide you with a discounted styling consultation prior to your shoot. She will ensure that your clothing choice is in line with the image you wish to portray and also teach you what works for you, what doesn’t and why, according to your body shape, personality and preferred style.
You will walk away with the skills, tips & knowledge to shop for and choose the clothes and colours that compliment you in the best way! From now on, you’ll shop and dress with confidence and know how to maintain your camera-ready look every day!
Once Tracy has helped you choose your outfits for the shoot, you’ll receive professional hair styling & makeup and then experience a 30 minute mini photo shoot with 2 different looks. I’ll guide you with my camera coaching where I will teach you the poses, postures and other tips and tricks for getting a good shot every time.
Please inquire at time of booking.